The Alexander Babbage Team
VICE PRESIDENT OF CLIENT INSIGHTS
Stacy has over 20 years of experience working with market-leading organizations and brands, providing strategic insights that lead to action and results. She has led large client initiatives in strategy, branding, customer engagement, and go-to-market efforts, staying closely involved in the definition, analysis and application of market data, trends analysis, and voice of the customer learnings.
Stacy not only has experience defining research to uncover market insights, but also how to apply those insights into clear strategies. She has worked with both consumer brands and business-to-business organizations across a variety of industries such as consumer packaged goods, health care, technology and more. This broad range of experience allows her to see the bigger picture in a variety of situations yet identify key areas of opportunity. She works closely with clients to understand their situation and goals, collaborate on research, and distill learnings into the most compelling points.
Stacy holds a Bachelor of Arts degree from the University of Miami, and a Master of Business Administration from Wright State University.