Case Studies

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Analytics and Insights to Create Highly Productive Custom Audiences
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Who Are We and What Do We Stand For?
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Leveraging Existing Data to Craft a Ponce City Market Leasing Story that Resonates with Retailers
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Identifying Areas for Growth
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Giving Guidance on Providing an Exceptional Holiday Experience
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Big Data Analysis Leads to Location of New Braves Stadium and “Play, Work, Stay” Destination
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Understanding the Fans and Their Experience
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Using Location Based Insights for Marketing Decisions
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Marketing and Leasing a Trophy Asset
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The Babbage Difference – Trusted by the Media
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Swinging to a Successful Understanding of Their Fans
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Leasing Support and Overall Guidance for a Tourist Haven
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Using Research for Renaming and Image Enhancement
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How Do We Elevate Our Brand and Guest Experience?
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Double Event Attendance in One Year
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Defining the Customer and Drivers of Loyalty
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Using Research for Renaming and Image Enhancement
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Using Research for Brand Investigation
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Frida and Diego Exhibition Study
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Understanding Customer Loyalty and Trade Area Dynamics
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Leading Mall Owner/Operator Proves the Value of Mobile Data Mapping
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Closing Lease Deals Using TruTrade, TruInsight and TruTrade Spend
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Latin American Shopper Research Study
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Retail Network Optimization
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Who, What, Where?
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Launching a Garden for All
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Developing a Mixed-Use Project for Optimum Utilization
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Measuring the Success and Impact of a Campaign
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Segmenting and Targeting New Audiences
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Where Do We Grow From Here?
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How Bricks Affect Clicks
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Gaining Deeper Understanding of Who is Attending Your Event
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Segmenting and Targeting New Audiences
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Quantifying Audience Changes Post-COVID
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Understanding the Complexities of a Landmark NYC Destination
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Using Data to Change Legislation, Save on Taxes and Secure Donations
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Exploring the Equity in a Name and Brand
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Quantifying the Unique Appeal
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Profiling the Visitor and Understanding Their Experience
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