United Way of Greater Atlanta

United Way of Greater Atlanta

SITUATION: United Way of Greater Atlanta (UWGA) was looking to gain a deeper understanding of how it was positioned among giving-inclined Atlanta residents. UWGA was about to launch a marketing campaign and was looking to expand its efforts to reach those who donate...
Saint Louis Art Museum

Saint Louis Art Museum

SITUATION: The Saint Louis Art Museum (SLAM) wanted to improve the impressions and click-through-rate for the museum’s digital ad campaigns. They launched a digital campaign – Visit Virtually – to promote online visitation to the museum while it was closed due to...
Peterson Companies

Peterson Companies

SITUATION: Peterson embarked on extensive research with Alexander Babbage to help inform the critical upcoming redevelopment initiatives at RIO Washingtonian Center, located in Gaithersburg, Maryland. To stay competitive in the growing the market, Peterson’s leasing...
Eastdil Secured

Eastdil Secured

SITUATION: Eastdil Secured was hired to sell Camp Creek Marketplace in East Point, Atlanta. The center is located in a market where the 1, 3 and 5-mile rings indicate a low income market – one that would put potential buyers off at first consideration. Against this...
Re-Imagining a Historic Center

Re-Imagining a Historic Center

SITUATION: Our client was embarking on a significant renovation and re-leasing plan of a grand, historic property. Actionable insights were needed to make informed decisions – and to tell the strongest possible story as they re-leased the project. The client’s goal...